Beautiful Curly Me creates dolls, books, puzzles and educational content that help young girls ages 3-12 build self-love and confidence. Our line of plush dolls provide representation in STEM, the arts and leadership, to inspire girls to dream bigger, and our confidence curriculum for schools empowers girls to lead.

We serve parents, grandparents and caregivers looking for toys and learning tools that affirm identity while building real skills. Beautiful Curly Me exists because our founder needed to see herself represented and celebrated, and couldn't find that on store shelves.

Created by a young girl for girls everywhere, for every doll purchased, one is given to a girl in need.

Evana Eko is the Co-Founder and COO of Beautiful Curly Me, a confidence-building brand that empowers young girls with dolls, books and inspiring content. After her daughter Zoe struggled with self-acceptance at age 6, Evana supported her in launching the company at age 7. Together, they have built a brand that is sold on retail shelves nationwide and has impacted thousands of families.

Beautiful Curly Me has been featured on platforms including Good Morning America, Forbes, Black Enterprise, CNBC and The Jennifer Hudson Show, and in line with the mission, for every doll purchased at beautifulcurlyme.com, one is given to a girl in need.

Prior to BCM, Evana spent 20+ years as an award-winning marketing leader at CNN, Delta, Georgia Pacific and Simon Property Group, earning two Gold Effie Awards. She is also Co-Founder and Executive Director of Youth Mean Business, a nonprofit empowering middle and high school entrepreneurs through mentorship, community and access to capital.

Evana holds a B.S.B.A from the University of Florida and an MBA from Emory University's Goizueta Business School. A Forbes Next 1000 honoree, she is passionate about girl empowerment, youth entrepreneurship and community impact.